About Us

The Slay Hoodies Story: Wear Your Obsession

We're Saurabh & Ash, the couple who founded Slay Hoodies, and we have a confession: we're completely obsessed with fandom. We're not just casual viewers; we're the kind of fans who quote Tyrion Lannister at breakfast, have fierce debates about who deserved the Iron Throne, and, yes, have watched Game of Thrones from start to finish a ridiculous eight times.

That level of devotion is what Slay Hoodies is built on.

When Fandom Becomes Your Second Skin

We know that feeling when a fictional world becomes real, when a character's one-liner perfectly captures your mood, and when you're more emotionally invested in a TV show's universe than in real-world events. For us, a great series is more than just entertainment; it's a shared language, a source of comfort, and a true badge of honor.

We wanted a tangible way to carry those moments with us—not just the major plot points, but those brilliant, deep-cut quotes and subtle references that only true fans "get."

That's why we started Slay Hoodies: to turn our shared obsession into something cozy, high-quality, and worn with pride.

More Than Just Apparel, It's a Nod of Recognition

Slay Hoodies isn't just selling embroidered apparel; we're providing a silent handshake between dedicated fans.

Imagine spotting a stranger across the street who sees the intricate embroidery on your sweatshirt and knows exactly where that specific, obscure quote is from. That shared, knowing glance is what we sell. It's the feeling of wrapping yourself in a warm memory of your favorite episode.

Every hoodie and sweatshirt we create is designed for the person who knows the script by heart and wears their love for a show like a warm, essential cloak. We focus on premium quality and thoughtful, iconic embroidery so your love for your fandom stands out without being loud.

So go ahead, find your fandom, pick your favorite deep-cut quote, and wear your obsession. We hope you love wearing them as much as we love binge-watching the shows that inspire them!

Love,

Saurabh & Ashima